Nokia starting to struggle in India
Nokia somewhat struggling in the Indian market
Nokia is the world’s largest mobile phone maker. They also have the largest market share in the Indian market. However, the company seems to be losing its market share to rivals including Motorola in the recent times.
Market sources claim that Nokia’s Indian market share has dropped from a high of 80% market share between May-July 2006 to roughly 67% at present.
India continues to remain one of the fastest growing mobile markets in the world. We are adding between six to seven million mobile subscribers every month and Nokia has a reason to worry if they cannot maintain their domination in the market.
D Shivakumar, VP and MD, Nokia-India said in a statement on their presence in the Indian mobile market: “We account for roughly two-thirds of the five to six million/month GSM handset sales in India.”
Motorola and Sony Ericsson comes second with around 10-12% market share each. Motorola has been quite successful in the recent times with their Razr, Slvr and other cheaper mobile phone products.
Shivakumar added on the company plans: “We have gained share in the last few months. We intend to further grow the market and then hold our share.”
Source
No comments:
Post a Comment